Key Takeaways
⚾ More Than Baseball: It’s an entertainment and hospitality business, not just a team
🧢 Legacy Leadership: The Ryan Family vision and a community-first approach
🎆 Fan Experience: Promotions, fireworks, and creating unforgettable ballpark moments
⚾ Career Journey: From mascot duties to GM
🏙️ Future Growth: The evolving role of minor league baseball in a growing city
Meet the Guest – Tim Jackson
Tim Jackson serves as the General Manager for the Round Rock Express, Triple-A Affiliate of the Texas Rangers, overseeing all day-to-day business and baseball operations related to the organization.
A native of Cedar Hill, Texas, Jackson joined the Express staff in March 2010 serving as the Assistant Director of Communications and Baseball Operations for three seasons before receiving promotions to Director of Community Relations in 2013 and Assistant General Manager, Baseball Operations in 2014. Jackson has served as the team’s General Manager since 2015.
Prior to his tenure in Round Rock, Jackson served as the Director of Baseball Operations for the Baylor Baseball program in Waco, Texas, while earning his Master of Science degree in sport administration. Prior to joining Baylor’s staff, he played two seasons for the Bears, where he was named a 2007 team co-captain, while earning his undergraduate degree in communications.
Jackson is a current member of the Board of Directors for the Round Rock Chamber of Commerce, the Austin Sports Commission, and the Round Rock Rotary Club. He also currently serves as the President of the Board of Directors for the Baylor “B” Association. Jackson was also named a finalist for the Austin Under Forty Awards in 2016.
Jackson resides in Round Rock with his wife, Patty, their two daughters: Emma and Audrey, and their dog Beau.
Connect with Tim Jackson
Connect with the Round Rock Express
Show Notes
The best nights at the ballpark often have very little to do with the game itself. In this episode, Adam talks with Tim Jackson, General Manager of the Round Rock Express, about how the franchise has become Central Texas’s “front porch” by blending servant leadership, creative promotions, and a fan experience that goes far beyond the game itself. Tim also shares what it really takes to build something that lasts, and how community, entertainment, and leadership come together to create an experience that keeps people coming back year after year.